There’s never really been a logo for nuwomb – http://www.nuwomb.com – as it’s been a short hit of ideas that never stick. I’ve really been trying to think of what it could be and I keep becoming drawn to a more abstract camera. But, the thing is a camera seems like it might be too much – too much detail overall. However, when I think of the lens of a camera or the shutter of a camera, I think of stylizing that with the idea of a fetus in the womb too.
I think the lens of this camera could be the actual logo. With this logo, I could apply it to lots of camera graphics and anything.
The idea behind the logo is totally aligned with my initial ideas for Nuwomb as well – it’s about refinding or rediscovering what makes you feel alive: photography. It’s like seeing yourself within photography or which a new lens on life. I quit my corporate, stressful, negative job to being a new life on a path with photography and entrepreneurship.
The only thing about the logo is that I admit to sucking at making it pixel perfect. The in getting the abstract/stylized fetus within the lens (womb), I chop away at it. I tried to make it in Illustrator but I still struggle with the pen tool and everything else.
The other part of this is I am lost on a font. Used in the graphic is League Gothic but I’m not convinced.
I’m shooting it off again to a rockstar to have a look.
Feel free to leave thoughts too :)